There's no debate that social media (also known as new media and digital media) is accelerating and growing by leaps and bounds. People gather their information, share opinions and experiences about a company or a product through forums, social networks and websites.
I recently read a report that said that 80%
of consumers are using the internet to find and learn more about businesses and/or products. The report also said that most consumers prefer to shop within a 5 mile radius of where they live.
Since research
is providing this information, it is imperative that you take the internet and social media seriously.
Here's your Tip of the Day...